Kendra Wilkinson will receive up to 50 percent of the sales generated by her sex tape, GOSSIP has learned exclusively.

Despite the fact that Kendra has publicly protested the upcoming release of the explicit bedroom video, a RadarOnline.com investigation has uncovered the secret financial deal that could make her millions of dollars.

What's more, GOSSIP is exclusively revealing that the man in the tape is the reality television star's ex-boyfriend Justin Frye, who is a Mixed Martial Arts fighter.

Frye was paid $100,000 by Vivid for the tape, a source with knowledge of the situation told RadarOnline.com exclusively.

“They have cut a deal,” our source said about both Kendra and Justin, clarifying that they cut separate deals with the company releasing the tape.

Kendra publicly decried the upcoming release of the sex tape but now is in position to earn a fortune from it, the source revealed.

A GOSSIP investigation has uncovered the hidden deals that have led to the upcoming release of Kendra’s sex tape.

Frye initiated the deal by shopping the sex tape, our source revealed. He sold it for $100,000 and as that deal was concluded , Kendra was later brought on board.

Faced with Vivid releasing the film it has titled Kendra Exposed, the former Girls Next Door star realized she could potentially make a fortune from its distribution and a financial agreement was reached, according to the source.

Frye, 28, and Kendra, 24, started dating when she was still in high school. Shortly after she graduated she moved into the Playboy Mansion and became part of The Girls Next Door.

But before she found Playboy fame, she shot several sex tapes with Frye while they were living in San Diego together.

"Justin had a tripod in his bedroom for the camera and a stripper pole in the apartment," revealed the source.

"Kendra definitely was not shy about being in these tapes. There are tapes of Kendra in really compromising positions … doing a lot of embarrassing things.”

When Kendra moved out, she simply left the tapes behind.

“It was a bad break-up... as soon as Hef took her, she was gone,” added our source.

"But Justin knew what he had iand obviously waited for the optimum moment to sell it.

"He waited until Kendra's fame hit a certain level... he was striking while the iron is hot, if you like. This was a well orchestrated plan."

In 2008, Kendra made attempts to sell her own sex tape, as GOSSIP has previously revealed. She retained a lawyer and formed Home Run Productions, LLC in November of that year for the potential sale.

But documentation viewed by GOSSIP specified the Hugh Hefner had to approve the deal. No deal was ever made.

Two years later, an enterprising Frye masterminded his payday, according to the source.

The tape will likely allow both “stars” to hit the jackpot. 

Steven Hirsch, the founder/co-chairman of Vivid, predicts Kendra Exposed will be one of its best-selling celebrity tapes ever, behind Pamela Anderson, Kim Kardashian and country singer Mindy McCready.